Blog Post #1

PSAs are kind of there today to remind of social and legal boundaries and to remind you to follow these guidlines. Some possible topics for our psa were the routine things like drunk driving and whatnot, but once we came upon our current idea we were set. Our idea about electronics in the schools was good and original, and well thought out. Were planning on making a psa that supports using electronics at certain times an for certain things in school. I helped come up with how to convey how to show how to use electronics well in school, such as using it for a planner for example.

An Effective Ad Campaign

An effective ad campaign in my opinion is the Truth ads about the real harms of cigarettes. Its effective cause they can pull you in with things that make you think, such as the Shards O Glass Pops, which at first seems like a normal ad but then as you realize what they are advertise, it makes you say "what?" Also i love the message they're sending about how cigarettes kill and are in no way a positive in our modern society. Advertising tries to tell us what we need or what is cool to buy. Sometimes they try to make there things seem like the hip or cool thing too buy, and sometimes they try to get you to buy it by trying to make it seem like its something you really need in life. But I'm relatively sure everyone will be okay with out a "Snuggie" in their homes.

MTN and My Visual Critique

The MTN presentations have really helped me see how in depth you have to go to fully analyze a visual work, whether it be a PSA, segment of a movie or just plain TV. They showed me how certain angles can add strength or magnitude to a shot, such as a close up on a crying parent or a medium shot of someone smashing up a room. I also learned kind of how to show your location using the long shot to establish your location. Also that using a good amount of variation and shots to get across one thing or action is good. For my visual assessment i plan on using a PSA i recently saw on TV about teens needing to buckle up. I think media literacy is important so we can interpret the flurry of visual information better, because today there is so much on television that can confuse and become misinterpreted. It might also help us tell the lies and false information sometimes pushed upon people from the things people really ought to know and be aware of.